Purpose: Help sellers optimize video content for maximum engagement on LyveCom. Intended Audience: Brand Managers, Content Creators, Video Editors. LyveCom is a mobile-first platform, built to deliver the best possible experience for mobile viewers.

<article>Purpose:&#xA0;Help sellers optimize video content for maximum engagement on LyveComIntended Audience:&#xA0;Brand Managers, Content Creators, Video Editors<hr data-start="339" data-end="342"><h2 data-start="344" data-end="373" id="why-video-format-matters">Why Video Format Matters</h2>LyveCom is a mobile-first platform, built to deliver the best possible experience for mobile viewers. Optimizing your content for vertical video and fast loading means higher engagement and click-through rates.<hr data-start="596" data-end="599"><h3 data-start="601" data-end="631" id="video-upload-requirements">Video Upload Requirements</h3>To ensure smooth uploads and the best viewer experience, use the following specs:<ul data-start="718" data-end="1048"><li data-start="718" data-end="748">File Format: <code data-start="740" data-end="746">.MP4</code></li><li data-start="749" data-end="796">Dimensions: <code data-start="770" data-end="783">1080 x 1920</code> (Portrait)</li><li data-start="797" data-end="909">Length: Aim for ~2 minutes<ul data-start="837" data-end="909"><li data-start="837" data-end="909">(You can upload longer videos, but shorter tends to perform better!)</li></ul></li><li data-start="910" data-end="950">File Size: Keep under 1GB</li><li data-start="951" data-end="1048">File Name: Use all lowercase letters (no spaces or symbols) to avoid upload issues</li></ul><hr data-start="1050" data-end="1053"><h3 data-start="1055" data-end="1084" id="pro-tips-for-performance">Pro Tips for Performance</h3><h4 data-start="1086" data-end="1255" id="use-social-style-content">Use Social-Style Content</h4>Your audience is used to short-form, attention-grabbing content. Upload videos similar to what you&#x2019;d post on TikTok or Instagram Reels.<h4 data-start="1257" data-end="1335" id="add-caption-overlays">Add Caption Overlays</h4>Not all users watch with sound. Captions help:<ul data-start="1336" data-end="1434"><li data-start="1336" data-end="1363">Increase watch time</li><li data-start="1364" data-end="1399">Improve click-through rates</li><li data-start="1400" data-end="1434">Make your videos more accessible</li></ul><hr data-start="1436" data-end="1439">&#x2705; Following these guidelines ensures a faster upload process and a better viewer experience.<style type="text/css" id="isPasted">p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 13.0px 'Helvetica Neue'} span.s1 {text-decoration: underline ; color: #dca10d}</style>Have more questions? Reach out to our <a href="https://lyvecom.gorgias.help/en-US/contact" target="_blank" rel="noopener noreferrer">support team</a> - we&#x2019;re happy to help!Happy selling!</article>

Video Type Best Practices

Intended Audience: Marketing Managers. Purpose: Understand the different formats of shoppable video available on LyveCom and how to use each for conversion optimization. Shoppable videos provide an immersive way to engage visitors and drive product i

Intended Audience: Marketing ManagersPurpose: Understand the different formats of shoppable video available on LyveCom and how to use each for conversion optimization.<hr style="line-height: 1.5;"><h2 data-start="191" data-end="393" style="line-height: 1.5;" id="types-of-shoppable-videos">Types of Shoppable Videos</h2>Shoppable videos provide an immersive way to engage visitors and drive product interaction. On LyveCom, there are three primary formats you can use to enhance your site journey and boost conversions:<hr data-start="600" data-end="603" style="line-height: 1.5;"><h3 data-start="605" data-end="651" style="line-height: 1.5;" id="floating-founder--announcement-video">Floating Founder / Announcement Video</h3>Best for:<ul data-start="662" data-end="787"><li data-start="662" data-end="690">Founder welcome messages</li><li data-start="691" data-end="713">Product spotlights</li><li data-start="714" data-end="753">Discount or promotion announcements</li><li data-start="754" data-end="787">Shoppable video landing pages</li></ul>This floating widget appears in the bottom-left corner of the homepage and is highly engaging. Customers can minimize it at any time, but its strategic placement makes it ideal for grabbing attention early in the session.<img src="https://attachments.gorgias.help/r1WE86rbVNd6J4Mv/hc/bVpA37lXyb7J5oEd/2025052215-136b0b50-beee-4a04-a65c-788b6a0c42b5-819d4c70-c907-43c9-a7a7-86d4afe6c1e8.png" style="width: 692px;" class="fr-fic fr-dib fr-fil fr-rounded"><hr data-start="1020" data-end="1023" style="line-height: 1.5;"><h3 data-start="1025" data-end="1057" style="line-height: 1.5;" id="endless-scroll-carousel">Endless Scroll Carousel</h3>Best for:<ul data-start="1068" data-end="1213"><li data-start="1068" data-end="1099">Home page product discovery</li><li data-start="1100" data-end="1139">&#x201C;TikTok made me buy it&#x201D; style feeds</li><li data-start="1140" data-end="1182">Featuring user-generated content (UGC)</li><li data-start="1183" data-end="1213">Highlighting video reviews</li></ul>This format presents a looping scroll of shoppable content that mimics the natural swipe-and-scroll behavior of social media&#x2014;ideal for engaging users longer on your site.<img src="https://attachments.gorgias.help/r1WE86rbVNd6J4Mv/hc/bVpA37lXyb7J5oEd/2025052215-da053a86-4393-425a-a852-7c2ab379f52c-e5153d68-26cd-45ae-a898-db83761f49d4.png" style="width: 692px;" class="fr-fic fr-dib fr-fil fr-rounded"><hr data-start="1391" data-end="1394" style="line-height: 1.5;"><h3 data-start="1396" data-end="1428" style="line-height: 1.5;" id="story-bubbles-embedding">Story Bubbles Embedding</h3>Best for:<ul data-start="1439" data-end="1567"><li data-start="1439" data-end="1475">Placement under the &#x201C;Buy&#x201D; button</li><li data-start="1476" data-end="1506">Social-style story updates</li><li data-start="1507" data-end="1536">Answering FAQs with video</li><li data-start="1537" data-end="1567">Highlighting brand moments</li></ul>These clickable story bubbles are designed for high click-through rates and make it easy to embed short, snackable videos right where customers are ready to act.<img src="https://attachments.gorgias.help/r1WE86rbVNd6J4Mv/hc/bVpA37lXyb7J5oEd/2025052215-e65b8f0d-73f0-4a1a-9849-2e2f9c4892c9-c0121efc-6cff-4f9a-ad88-0c323ebe99e2.png" style="width: 692px;" class="fr-fic fr-dib fr-fil fr-rounded"><hr data-start="1736" data-end="1739" style="line-height: 1.5;">Each of these formats can be strategically implemented to support different moments in the buyer journey and drive measurable improvements in engagement and sales.<hr data-start="1906" data-end="1909" style="line-height: 1.5;"><style type="text/css" id="isPasted">p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 13.0px 'Helvetica Neue'} span.s1 {color: #dca10d} span.s2 {font: 13.0px '.Apple Color Emoji UI'}</style>Have more questions? Reach out to our <a href="https://lyvecom.gorgias.help/en-US/contact" target="_blank" rel="noopener noreferrer">support team</a> - we&#x2019;re happy to help!Happy streaming!

Types of Shoppable Videos

Linkdin

Personal Tour

Write A Review

Refer A Friend

LyveCom Dashboard

Introduction to Shoppable Video

Shoppable Video

Welcome to Lyve

Installing the App and Selecting/Changing Plans

Turning On Your App Embed in Shopify

Set Up Your Brand Kit

Connect Brand Socials For Video Upload

Teams and Workspace

How to add widget to Shopify Storefront

Upgrading Your LyveCom Plan

Quick Start

Uploading Video Content Into Your Video Library

Organizing Your Video Library

Setting Up Product Metafields for Product Specific Video Playlists

Shoppable Video Best Practices

Adding Products to Shoppable Videos

Creating a Shoppable Video Campaign

How to Import IG or TikTok Videos

How to Group Video Together and Create a Shoppable Feed

Highlighting Multiple Products on Your Stories

Editing Videos

How to Install the LyveCom Checkout Extension on Your Thank You Page

Setting Up Larix Broadcaster

OBS Setup Guide

Adding Your Streaming Widget for Site-Wide Streaming

Creating a Page Template For Your Channel Page

Branding Your Stream Notifications

Syncing Your Shopify Product Catalog

Getting a Livestream Started

Branding Your Channel Page

Livestreaming

Get Started

Creating Your First Carousel Playlist

Creating Your First Bubbles Playlist

Creating Your First Grid Playlist

Updating Playlist Content After It's Been Published

Designing Your Lyve Playlists

Creating Your First Lyve Playlist

Sharing Your Shoppable Videos

How to Embed a Shoppable Video On a Product Page

Embedding Carousels on Collection Pages

Embedding a Shoppable Video Carousel on Shopify

How to Add a Floating Founder Welcome Video to Your Store

Creating a 'For You' Page

Embedding Shoppable Bubbles on Shopify

How to embed your shoppable videos on your Shopify pages in carousel format

Sharing Your Playlist

✨ Using the AI Script Writer

✨ Using the AI UGC Generator

✨ Creating your Personal AI Avatar

✨ Why LyveCom’s AI Studio Is a Game-Changer

AI Studio

Testing Your Livestream Setup on Shopify

Test Your Livestream Widget

Stream Promo Guide

Scheduling a Live Event

Livestream Introduction

Adding/Removing Products to Your Livestream

Simulcasting Across Socials

Going Live via Zoom + OBS

Going Live with Larix Broadcaster

How To Be a Good Livestream Host

Chat Moderation

Launch Your First Show

Post Show Streaming Promotion

Generating Subscribers & RSVPs

Klaviyo Segmentation

Live Insights

Powering Livestream Success with Tapcart + LyveCom

Streaming Success

Livestream Selling

Enabling Recharge, Skio, or Stay AI

Yotpo Integration

Enabling Rebuy Integration

Connecting Your Instagram and TikTok

Embedding Shoppable Videos Into Gatspy

Klaviyo Integration Overview

Creating Your RSVP Custom Block

Embedding Your Live Streaming Widget in Tapcart

Shoppable Video Overview Tapcart

Publishing Your Livestream Custom Screen

Tapcart Integration Overview

TapCart Integration

AppBrew Integration

Integrations

Join the LyveCom Affiliate Program

Affiliate Program

6 Proven Shoppable Video Formats to Boost Your Shopify Sales

Best Practices: Shoppable Videos That Convert

How to Craft Engaging Product Demonstration Videos

Turning Customer Testimonials into Shoppable Gold

A/B Testing Tips: Maximizing Conversions from Your Shoppable Videos

Increasing AOV and Reducing Cart Abandonment with Video Funnels

Embedding Shoppable Videos in Your Email and SMS Campaigns

Leveraging Social Content: How to Repurpose UGC into Shoppable Videos

Shoppable Video for Product Launches: Step-by-Step Guide

How to Create High-Converting Video Ads with Shoppable CTAs

7 Livestream Formats Proven to Engage and Convert

Quick Guide: Best Equipment Setups for Professional Livestreams (on Any Budget)

Interactive Livestream Tactics That Drive Real-Time Purchases

How to Leverage Livestreaming for Exclusive Product Drops

Using Livestream Data to Boost Your Shopify Store’s Revenue

How to Integrate Livestream Replays into Your Marketing Funnel

Boosting Customer Loyalty through Regular Scheduled Livestream Events

The Essential Checklist for Launching Your First Livestream on Shopify

Creating an Authentic Connection: Best Practices in Livestream Hosting

Inspiration and Tips

LyveCom Analytics – Help Center Guide

Analytics